Your customer's first impression of your business almost always happens online. If your website isn't making you smile, being used or providing you with sales and enquiries, then a redesign may be on the cards.
If you fall into any of the six reasons below, then perhaps you should be considering having a web designer (Like Us) to help you out.
1. My website isn't user-friendly
You may have seen the term UX - User Experience. User-friendly functionality for your website is very important.
Your website users should be able to find what they're looking for within a couple of clicks – whether that's your contact details, pricing or even the search box. The websites menu Navigation should be intuitive.
You know how frustrating it is when using a website or app that's difficult to use or hard to find what you're looking for.
2. Our website isn't responsive/mobile-friendly
This is a significant factor for your website users and will also have a positive effect on Search Engine Results.
We see, on average, more than 65% of all traffic (more in some websites), of the websites we manage, currently comes from mobile visitors and grows every year.
Almost half of the users that arrive on a business website that isn't working well on their mobile leave assumes that the business does not care. Additionally, where we have redesigned a website that was not mobile-friendly or not responsive, clicks through to the website & impressions in search engine results have improved, especially for mobile search results.
Google has been actively removing websites that are not mobile-friendly from their mobile searches - http://searchengineland.com/library/google/google-mobile-friendly-update
3. Our website seems out of date
Whether it's the look and feel of your site, broken links, nothing has been updated for a long time. Being outdated online is an absolute no-no.
Websites, on average, generally last 2 - 3 years (if they're) before they become out of date.
By this time, new design trends & technologies have arisen, while others may have become out of date.
Third-party software, like shopping carts, that aren't up to the most current functionality can annoy customers, stopping them from purchasing your products or delving deeper into your site. Also, consider security & speed.
4. My website is slow
Your website visitors are moving faster than ever before, and they expect that quick pace to be present on your website. Nearly half of people will give up on a web page if it takes more than 3 seconds to load.
Along with Security, UX, Mobile-Friendliness, speed is a search engine ranking factor, which is given more authority all the time.
We host all of our websites on UK based, PCI compliant Cloud Servers (True Cloud with load balancing), which are very secure & fast - 100% SSD. Also, our servers used 100% green energy.
Our servers are also tweaked to suit Joomla! (and WordPress) websites.
Quite often we move a website from a large shared hosting company & with a few tweaks, we can improve the speed of a Joomla! (and WordPress) website by at least 100%
5. My website isn't creating sales, leads or enquiries
Your current website may look great, but it's not serving its purpose if you do not see the results that you want. If your website exists to generate your new sales leads or maybe expand your customer base, it should be doing that for you.
If calls-to-actions are not converting or your landing pages are getting hits, it's time to hit the drawing board.
A look into your website's analytics is a great starting point in planning to make adjustments for a redesign.
6. I'm thinking about a website redesign.
If you're thinking about a redesign, then there's no better time than now.
If you're at the end of a commitment to your current site, concerned with how your website is working for you, unhappy with your current web developers or hosting company and/or searching Google for website redesign options, then don't put it off any longer!
We can help you with websites of all shapes and sizes, and we love showing how we can help you achieve more from your website and online presence. You'll also be amazed at how affordable we are ;)
Get in touch with us, and let's get a conversation started.
